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Nutella heads to Super Bowl, part of Ferrero’s $50M marketing bet in 2027

Nutella heads to Super Bowl, part of Ferrero’s $50M marketing bet in 2027

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Nutella heads to Super Bowl, part of Ferrero’s $50M marketing bet in 2027

The marketer of sweet snacks will air two commercials during next year’s game following a successful 2026 debut for its Kinder Bueno brand.