Photo: Arianna Angelini Save Story Save this story Save Story Save this story When I first applied to be a beauty writer, I never thought part of my remit would be to scope out the best Prime Day beauty deals—but a week after I joined the team, my editors told me to do just so. As anyone on the Vogue Shopping team can attest, you have to come to appreciate (or at least tolerate) the endless scroll that’s part and parcel of writing about Amazon’s biggest sale of the year. It’s certainly not for everyone, and that’s where our Vogue team comes in—we’ve done the editing for you, to limit your screen time, and ensure that no Prime Day purchases give you buyer’s remorse. Whether you’re zeroing on makeup and hair-care essentials or contemplating a buzzy new device in earnest, today is the last day to fast track to beauty savings. Remember, while your vehicle won’t turn into a pumpkin like Cinderella come midnight, but the Prime Day savings will disappear—so now’s the time to “add to cart.”
And why stop at committing to a single open tab? There’s plenty of Prime Day editors’ picks across the other categories, and clothing deals for a bit of retail voyeurism. Happy shopping!
Sometimes you want to idly browse the deals while that magnesium mocktail kicks in, other times, you know exactly what you’re looking for. To help you quickly find a specific item, we’ve broken our guide into categories below.
Prime Day sales bring the estheticians’ experience straight to your doorstep, making top-tier skin-care products available at unbeatable prices. Whether you’re after a burst of hydration from a lightweight moisturizer, a retinol eye cream to speed up cellular turnover (and yes, Roc’s cream is a Vogue editor favorite ), or a non-stripping face wash, with these deals that are only just getting started, it’s not just about glowing up—it’s about glowing up for less.
Save to wishlist Save to wishlist La Roche-Posay
La Roche-Posay’s Toleriane purifying cleanser is one of the most beloved face washes on the market. Board-certified dermatologist Lauren Penzi, MD names it a solid option for those with combination skin. In fact, it’s my daily cleanser of choice to balance my blemish-prone visage. While there’s a smidgen of niacinamide in it, it never leaves skin feeling tight.
Save to wishlist Save to wishlist Caudalie
French pharmacy superstar Caudalie is beloved by Vogue editors and actual French pharmacists alike. The brand’s Vinoperfect serum is ideal for sensitive skin, and acts a non-irritating vitamin C alternative. Dark spots, be gone! Vogue’s Irene Kim is in a committed relationship with this brightening serum, noting she’s been buying it since high school and will never stop using it. Plus, French pharmacist Natacha Bonjout uses this pick in her own skin-care routine.
Made to brighten, depuff, and smooth away fine lines on under eyes—what doesn’t RoC’s drugstore gem do? Plus, it’s cosigned by the pros for its accessible price point and potent formula. “The formula comprises retinol, glycerin, vitamin E, and vitamin B5 to reduce dark circles and deliver an immediate boost to the skin by adding moisture. With continuous use, you should see improvement in fine lines and dark circles around the eye,” Corey L. Hartman, MD, a board-certified dermatologist previously told Vogue.
Save to wishlist Save to wishlist Hero Cosmetics
One of the mist popular pimple patches on the market, these are dermatologist approved. “This uses hydrocolloid technology t…