Photo Credit: A guided Viator e-scooter tour in San Francisco. Viator/Youtube
Airbnb was never going to be able to scale experiences without major partnerships or acquisitions.
LinkedIn X Facebook Email Gift Which specific Tripadvisor and Viator experiences will be made available on Airbnb? What are the financial or commission terms of the Tripadvisor-Airbnb distribution deal? How will Airbnb reconcile mainstream third-party listings with its 'Airbnb way' of locally-hosted experiences? Select a question above or ask something else
Tripadvisor announced Tuesday that a "selection" of its tours, activities, and attractions would become bookable on Airbnb later this year.
For a struggling Tripadvisor — which owns the Viator and Tripadvisor experiences brands — this could be a major distribution deal alongside other ones it has with Booking.com and Expedia.
For Airbnb, after first launching experiences more than a decade ago, the deal marks a break from its previous strategy: Airbnb has tried to scale its experiences business largel
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Tags: airbnb , booking.com , experiences , getyourguide , online travel newsletter , tripadvisor , viator
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