The Comms Club has welcomed three new clients to its roster, while also strengthening its senior team with the appointment of Hannah Castleton as Senior Account Director.
The agency’s latest client wins include Heveya, a sustainable luxury bedding and sleep brand, Travel Counsellors, t he UAE arm of the global independent travel company, and Dubai Racing Club, which has been reappointed for the 2026/2027 racing season.
The Comms Club has been appointed to lead an integrated PR strategy for Heveya across the GCC, supporting the sustainable luxury sleep brand as it continues to build its regional presence. The remit spans strategic communications and press office, product launches and seasonal campaigns, media and influencer engagement, strategic brand collaborations and B2B partnerships across the hospitality, wellness, and design sectors. We’ll also be supporting Heveya in developing its Sleep Concierge concept through introductions and potential collaborations with luxury hospitality and wellness partners across the UAE and wider region.
“Working with The Comms Club has been a genuinely positive experience. What sets the team apart is that the y deliver consistently, while always being willing to go above and beyond what is expected. The y have taken the time to truly understand Heveya, our brand, our priorities and what we are trying to achieve, which makes the m feel like an extension of our own team ra the r than an external agency. We also really value the ir flexibility and collaborative approach. The y are never overly rigid when it comes to scope and are always willing to adapt as the needs of the brand evolve,” says Alicia Delongueville Heveya’s Country Head, UAE.
The Comms Club has also been appointed for an initial three-month strategic project focused on streng the ning Travel Counsellors’ visibility in the UAE and supporting its continued growth, particularly in Abu Dhabi. The remit includes strategic media relations, thought leadership, interviews, and data-led storytelling, alongside community partnerships and targeted introductions in Abu Dhabi. Activity will also focus on building awareness of the Travel Counsellors business model and the opportunities it offers individuals looking to build the ir own travel businesses with the backing of a global network.
“Travel Counsellors UAE chose to work with The Comms Club because we were impressed by the ir style, reputation and strong understanding of our brand, the travel industry and the UAE market. We are looking forward to building on our partnership, streng the ning our profile and showcasing the unique benefits of the Travel Counsellors model to more prospective customers and travel entrepreneurs,” says Holly McCann, General Manager of Travel Counsellors UAE.
Following a successful first season toge the r, The Comms Club has been reappointed by Dubai Racing Club for the 2026/2027 season, continuing to work as an extension of its internal team. The agency’s remit spans the full season strategy and PR programme, supporting Dubai Racing Club in positioning Meydan Racecourse not only as the home of world-class racing, but as a leading lifestyle destination. This includes strategic communications and media relations, alongside the development and delivery of partnerships, activations and initiatives across food, fashion, culture and entertainment, influencer and talent engagement, and key moments throughout the racing calendar, building momentum towards the D…